Greetings from Hawaii! I really, really want to say ‘Aloha,’ but I’m resisting the urge. I mean, how much more clichéd can you get than ‘Aloha’ from Hawaii? As a college freshman sitting attentively in Journalism 101 several principles were drilled into my head. Number one was to avoid clichés.
Number two was strict avoidance of the word very. Very adds nothing. It is very redundant, very bland, and very lazy. A wealth of other adjectives can be used in its place, i.e., extremely, abundantly, extraordinarily, ferociously, inarguably, etc., etc., etc.
And this one I may have made up, but I hold it to be just as true. Number three is to be concise. Too much verbiage clouds your message. Precise wording creates impact. After you have a final draft, reduce your word count by about 25%. Your message will still be there; trust me. (A related rule is to remove superfluous words such as ‘that’ – you’d be surprised what little difference it makes.)
As I’m typing this, we’re experiencing horrible turbulence. It’s quite unnerving. I lied when I said ‘Greetings from Hawaii’ – I’m actually several thousand miles up en route to Phoenix, and about ten hours from the islands. Maybe I’ll break out ‘Aloha’ once I arrive and am seized by an island spirit which will overrule my writer’s code.
A more appropriate title of this post would have been ‘Greetings from First Class!’ as my extremely generous father gave me his front row seat. This is my first time sitting amongst the hot shots, and it’s everything I hoped it would be. They gave me real silverware and a lady keeps refilling my water glass. Actual glass. Thanks Dad, I hope you weren’t too cramped back there in coach!